Lesson 10 - Revel in Chemistry - Remember What It Takes

Revel in Chemistry (Part 2) (back to Part 1)
--Remember What It Takes

In Quentin Tarantino’s Kill Bill Vol. 1 Uma Thurman portrays a
character who has just woken up from years in a coma only to find
that she can’t walk. With her legs spread in front of her across the
back seat of a truck, she stares at her feet and wills her toe to
move. Wiggle your big toe, she says authoritatively. It doesn't, but
Uma concentrates. After hours of absurd determination, all ten
toes are in motion and remember where they should be heading.
From time to time, we all understand what it's like to feel
immobilized, wondering if we'll ever get our lives in order again.
Hopefully, now we realize we can.

Show that you care. Show that you care. Say it quietly. Say it
convincingly. Show that you care. Keep saying it until it becomes a
quiet place to retreat to. The hardest part about reaching it, as with
all long journeys, is taking that first step. But the farther you go, the
more you recognize this place, the more you realize it has always
been very near and familiar.

When companies put into practice the lessons we’ve discussed--
being curious about what consumers want; creating a good
product; executing marketing and advertising strategies; tailoring
those strategies to meet the needs of different cultures; listening to
consumer feedback--it’s called building brand loyalty. Companies
have a real incentive to get these lessons right. Build market
share. Make money. Improve their stock price. Make more
money. Conquer new markets. Go down in history. What about
the incentives that make each of us tick? Do all incentives have to
be about money before we’ll start caring about the people in our
lives? In the end, the mark of an individual’s life will be measured
by how much he cared, not by how much he calculated.

As individuals, we want to care about others; to have the courage
and confidence to go and strike up conversations; to stay calm
when things get off track; to really open ourselves up to others; to
learn about their lives, hopes and dreams; to be caring listeners; to
reach a point where it’s clear that we would love to start the
process all over again tomorrow. We want to form bonds of loyalty
that will last us through our lifetimes. Whether they’re bonds at
home, at school, at work, or in our community, whether they’re
local, national or international in nature, ultimately, human beings
long to feel connected and long to create community. It’s a lifelong
endeavor. Live long and do it.

Lesson 10 Revel in Chemistry
--Remember What It Takes